Little Willow Vintage is an Australian baby homewares brand inspired by simpler times
We believe in a less is more approach.
We believe in the value of handmade in a mass produced world.
We believe in creating products that are made for a generation, not just a season.
The story began with a girl, Nicole who grew up watching and learning from her creative mother Denise. The joy she experienced from designing and making beautiful things with her own hands still inspires the brand today.
The label began in 2010, when after the birth of her son, Nicole noticed that it was difficult to find great things for boys.
So Nicole -an interior stylist and visual merchandiser, enlisted Denise - an award winning art quilter, seamstress and tutor, to help create the first baby quilts under the name Alphabet Monkey. Denise was thrilled to finally pass on the skills first taught to her by her own mother and grandmother.
From there the brand grew with quilts being found in stylish nurseries in every continent.
However a change was in the works with the birth of her second child, a daughter Willow. As Nicole sought to find a balance between creative desires and the demands of motherhood she started on a path to a simpler more minimalist lifestyle.
Little Willow Vintage (launched in 2017) reflects that need to pare back both in its look and materials used.
Her love of embroidery and slow stitching saw the introduction of the pure linen hand stitched cushion which is our most sought after product to date.
Coming full circle the brand has introduced a range of understated styles heading back to the simplicity of yesteryear.
A simplicity we all crave today
We are lucky enough to have been featured in various magazines including Little One Magazine and Mother and Baby, as well as Mama Disrupt magazine. We have also been featured on lots of super cool blogs and websites internationally including Apartment Therapy, Babyology and Decor8 and Interiors Addict.